“Modern Farmer” and the back-to-the-land moment.
By Alec Wilkinson - The New Yorker
Modern Farmer appeared in the spring of 2013. After three issues, it won a National Magazine Award; no other magazine had ever won so quickly. According to Gardner, though, Modern Farmer is less a magazine than an emblem of “an international life-style brand.”
This is the life style of people who want to “eat food with a better backstory”—from slaughterhouses that follow humane practices, and from farmers who farm clean and treat their workers decently. Also, food cultists who like obscure foods and believe that fruits and vegetables taste different depending on where they are grown.
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Magazine website.
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